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Ohio State Inks 15-Year Extension with Nike Worth $250 Million

The Buckeyes have entered a new stratosphere when it comes to endorsements, as today the university and Nike agreed on a new deal.

The extension is for 15 years, and $252 million, making the Buckeyes now the most valuable property in college athletics.

The deal surpasses that of Texas, who inked a deal that was worth $250 million over 15 years back in October. Michigan signed a contract last summer that is worth $169 million over 15 years.

The extension starts in 2018, and includes an up-front payment of $22.5 million in cash and $5 million in products.

Not a bad deal for the Buckeyes, who will be sporting Nike apparel for the next decade and a half.

Matt Loede has been a part of the Cleveland Sports Media for over 21 years, with experience covering Major League Baseball, National Basketball Association, the National Football League and even high school and college events. He has been a part of the Cleveland Indians coverage since the opening of Jacobs/Progressive Field in 1994, and spent two and a half years covering the team for 92.3 The Fan, and covers them daily for Associated Press Radio. You can follow Matt on Twitter HERE.

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